Blog · Category
Rankings on Google and AI search engines: technical SEO, content and authority.
Tracking & analytics
· 3 min read
Ad blockers, expiring cookies and lost data: how server-side tagging with Stape helps, how much it costs and what to consider before using it.
Read article →
Tracking & analytics
· 4 min read
Meta, Google Ads and GA4 almost never agree on conversions. What attribution windows are, which ones each platform uses and how to read your numbers correctly.
Read article →
AI & automation
· 3 min read
Shopify has an official connector for Claude: check sales, create products and discounts by chatting. How it works, what it allows and what precautions to take.
Read article →
Ecommerce & web
· 2 min read
Tailwind Labs, the company behind Tailwind CSS, announced it is joining Shopify. What happens to the framework, its paid products and what it means for online sellers.
Read article →
SEO
· 3 min read
Google launched AI Mode in Spanish for Latin America, including Peru. How it works and what to do so your brand shows up in its answers.
Read article →
Tracking & analytics
· 3 min read
The regulation of Peru’s Law 29733 has been in force since March 2025. What it means for forms, databases, campaigns and the data protection officer.
Read article →
Paid Media
· 3 min read
Meta recommends using the Pixel together with the Conversions API. What each one adds, how to deduplicate events and the most common mistakes.
Read article →
Ecommerce & web
· 2 min read
Ecommerce in Peru moved about US$15.6 billion in 2024 and kept growing in 2025. What the data shows and how to take advantage of it.
Read article →We use cookies to measure visits and improve the site. You can accept them or continue with only the essential ones. Read our privacy and cookie policy.